Marketing Monday: Leveraging Your Content with Native Advertising
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Content marketing is no longer a hot, new trend. It’s reached an essential status that every organization can and should take advantage of.
This presentation takes a comprehensive look at content: how it’s created and how you can leverage it in your marketing.
ABC Creative will break down the process, including tips for development and placement.
Presented By:
Shane Liebler, ABC Creative
A journalist by trade, ABC Creative Group Director of Content Development Shane Liebler tells stories that connect brands with target audiences and inspire them to act.
Jane Brown, ABC Creative
ABC Media Strategist Jane Brown combines her creative energy and strategic expertise to build powerful media plans that integrate the tried-and-true and something new.